Many people wonder what our logo means and how it represents our business. Well we believe that our logo epitomizes and stands for everything that we embody as "Catalyst Barbers". Here you will find a detailed breakdown of how.
A logo should be able to stand by itself without the aid of words. When you see it, you should know exactly who and what it is. As a beacon, it should embody concisely what your company is and aims to do.
The triangles that you see in the center are not just that, but when together, they create a Tetrahedron, or a three-sided pyramid. This Tetrahedron, or three-sided pyramid, is one of the 5 platonic solids in geometry, and in sacred geometry, when it's pointing upward, it represents the male or masculine energy. Its sacred symbology represents willpower, courage, passion, and independence. This works well because barbering traditionally was services performed by men for men and hailed as a safe space for men to discuss all things like politics, relationships, and health, to name a few. The sacred symbology works also because a man's image is a bold statement. So, Catalyst Barber Co. is courageous, passionate, and independent in its approach to this when juxtaposed against the rest of the barbering industry in Kansas City.
Red, blue, and white are the traditional barber colors. Barbers were once called “Barber Surgeons” in the Renaissance era because they provided services like bloodletting, dentistry, and other medical procedures outside of just hair services. And because of this, these three colors emerged.
Red - Blood
Blue - Veins
White - Bandages
So with this, we made sure to incorporate the barbering colors in the Catalyst logo.
We cannot forget the Yellow that wraps the outside of the tetrahedron. Color psychology defines the color yellow as one that depicts happiness, originality, excitement, enthusiasm, confidence, hope, and creativity. This color represents everything that Catalyst is.
The Shining Rays:
These are found on the outside of the final triangle and simply represent how we aim to shine out and reach everyone. Positively impacting everyone within the professional and personal world first as barbers but more importantly, as real people trying to effect real change.
Summed up, Catalyst Barber Co. uses the masculine profession of barbering to create an exciting, enthusiastic, and creative environment for all patrons and barbers alike, and we shine bright with passion to reach out and touch everyone around us in a positive way.